6 Session Webinar Series: Selling to Serving‬ ‭- Session 5 / Promoting Yourself & Your Practice‬ – Branded Study Clubs: Building Collaborative Care Models ‭
Peter Beckwith, Co-founder Mad Rose Media with Julienne “Evie” Sabet, DDS

Promotion is about amplifying your practice’s message to ensure that patients who resonate with your values and expertise can easily find you. In the second half of this 6-part webinar series, Peter Beckwith of Mad Rose Media will share actionable strategies for promoting yourself and your practice to attract ideal patients. Each session is packed with practical insights to help you establish your practice as a leader in your field, and you will learn how to expand your reach, attract more aligned patients, and establish your practice as a trusted provider in airway-friendly, integrative care.

Branded Study Clubs: Building Collaborative Care Models

In this session Peter discusses leveraging study clubs for growth: how to build branded study clubs that foster collaboration, increase referrals and position your practice as a leader in airway and integrative care. He emphasizes that branded study clubs create platforms for dental and medical professionals to connect, collaborate and share experience. Peter is joined by Dr. Evie Sabet, Founder of Craniofacial Sleep Study Club; and this session dives into how to build a network that enhances cross-referrals, elevates your‬ ‭reputation as a leader, and improves patient outcomes. By fostering multidisciplinary‬‭ collaboration, study clubs position your practice as a hub for advanced care in your community as well as create opportunities for ongoing learning within your network, ensuring better outcomes for patients and practitioners alike.

Don’t Miss Out

Transform your practice and expand your reach. Sign up now for this exclusive webinar series and take the next step in building the practice you’ve always envisioned.

Peter Beckwith is the President and Co-founder of Mad Rose Media.  Mad Rose is a full-service digital marketing agency focused exclusively on clinicians and companies who have an “airway awareness” and/or “airway focus.” Peter stumbled into the airway movement in the mid 90’s when Bill Hang asked him to produce a series of promotional videos to explain facial growth guidance and how it could benefit young patients. Ever since, he has been finding creative ways to help airway-focused practitioners and companies to find  audiences and communicate their messages.

Dr. Julienne “Evie” Sabet is a general dentist specializing in craniofacial development, airway health, and TMJ disorders. She earned her Doctorate of Dental Surgery from the University of Maryland and completed her undergraduate studies at the University of Florida. Her approach to dentistry is guided by the question “WHY.” Her curiosity to find the root causes of problems led her to uncover the vital connection between dental arches and airway health. This discovery transformed her ability to improve patient outcomes. Dr. Sabet founded Developmental Dentistry and the Craniofacial Sleep Study Club to advance collaborative care for sleep, breathing, and craniofacial development. Her passion for airway-focused dentistry drives her mission to bring healing and longevity to her patients.

1 CE credit available to AAPMD members